World of search is evolving fast, and as always, we’ve put together a roundup of the most important updates you shouldn’t miss.
Google updates
YouTube experiments with AI Overviews in search results - YouTube starts testing a new AI Overviews carousel that highlights the most useful video clips based on the user’s search query. Think of it as YouTube’s version of Google’s AI Overviews - giving users quicker, more relevant answers. This test is currently limited to a small number of YouTube Premium members in the US.
Google AI Overviews reach 1.5 billion monthly users - Google's AI Overviews now reach over 1.5 billion users each month, and Google plans to expand them to even more countries and query types soon. Despite concerns about AI disrupting traditional search, Google’s Search revenue still grew 10% YoY, showing the integration is working - and likely here to stay. While AI helps summarize content faster, studies (like this one from Ahrefs) show it reduces organic clicks by 34.5%, especially for informational keywords.
Try Marketing Miner now:
AI updates
Ads coming to ChatGPT? OpenAI may start showing ads to free ChatGPT users as early as 2026. While the company once claimed it had “no active plans” to pursue advertising, the revenue potential appears to be shifting that stance.
ChatGPT is getting better for shopping - OpenAI has added a new shopping feature that serves product recommendations directly in chat results. According to the company, “product results are chosen independently and are not ads,” and any website or merchant can appear there. This is another step toward turning AI chat into a powerful e-commerce assistant.
Image source: openai.com
Meta launches standalone AI app - Meta has rolled out its own Meta AI assistant app to challenge ChatGPT. The app also introduces a “Discover” feed that showcases AI interactions from your friends across Instagram and Facebook, turning AI use into a shareable social experience. It is important to say that Meta AI has access to real-time information through Bing.
MM updates
It might not be obvious at first glance, but our team has been super busy with work over the past few months making major changes behind the scenes. We're rebuilding the entire backend to make the tool faster, more stable, and ready for upcoming features.
Once the backend overhaul is complete, we’ll shift our focus to developing new features. We already have a roadmap full of ideas but we’d love to hear yours too!
We're currently gathering feedback through user interviews and will soon send out a short survey. So stay tuned for more updates, they are coming your way soon!
